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Return on Assets: A Measure of a Company’s Profitability and Efficiency

Return on Assets (ROA) is a financial ratio used to measure a company’s efficiency in generating profits from its total assets. It provides insight into how effectively a company is utilizing its assets to generate earnings.

Return on Assets formula

ROA is typically expressed as a percentage and is calculated using the following formula:

ROA = Net Income / Total Assets


  • Net Income refers to the company’s total revenue minus all expenses and taxes.
  • Total Assets represent all the assets owned and used by the company to operate its business.

The resulting ROA value is usually expressed as a percentage. A higher ROA indicates that the company is generating more profit for each dollar of assets it holds, which is generally considered favourable as it suggests efficient asset utilization. Conversely, a lower ROA might indicate that the company’s assets are not being utilized as effectively to generate profits.

ROA is a useful metric for comparing the performance of companies within the same industry or sector, as it helps investors and analysts evaluate how efficiently different companies are utilizing their assets to generate profits. However, it’s important to consider industry norms and the specific context of a company’s operations when interpreting ROA values, as different industries have varying capital requirements and operational characteristics.


If a stock has experienced a significant decline in value, and we observe a rapid decline in the ROA Ratio that has now reached a low but consistent level, then when considered alongside other ratios, we might conclude that these factors could indicate the initiation of a bottoming process and turnaround.

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